A mother and child ride the Brush Creek Holl’r Mountain Coaster through colorful fall woods in Mercer County, West Virginia.
A couple hikes along a wooded trail surrounded by colorful fall foliage, with sunlight streaming through the trees in Mercer County, West Virginia.
Modern visitor center interior with wooden shelving, white chairs, brick walls, and large outdoor recreation murals.

Welcome to Mercer County, West Virginia

Mercer County is more than a stop on the map — it’s a place that stays with you. Rooted deep in Appalachia, this is an area of winding trails, small-town charm and stories waiting to be told. Come see what makes Mercer County Uniquely Appalachian.

Fall, With a Little More Thrill

Ride West Virginia’s first mountain coaster through the changing leaves.

Fall Is Worth The Trip

See when the colors are changing across West Virginia and start planning your visit.

Find Your Basecamp

Pick up travel information, shop for local souvenirs and get a little inspiration for where to go next at Basecamp by Visit Mercer County, located at 858 Mercer Street. Starting October 23, Basecamp will be open Monday through Friday from 9 a.m. to 4 p.m.

EXPLORE OUR AREA