FINANCIAL STATEMENTS: MERCER COUNTY CONVENTION AND VISITORS BUREAU, INC. FOR THE MONTH ENDED JULY 31, 2026
Contents
Accountants’ Compilation Report
Statement of Assets, Liabilities and Net Assets – Tax Basis
Statements of Revenues and Expenses – Tax Basis
Statements of Changes in Net Assets – Tax Basis
Statements of Revenues and Expenses – Tax Basis
Statement of Changes in Net Assets – Tax Basis
Statements of Revenues and Expenses – Tax Basis
Accountants’ Compilation Report
Mercer County Convention and Visitors Bureau, Inc. For the month ended June 30, 2026
To the Board of Directors
Mercer County Convention and Visitors Bureau, Inc.
Bluefield, WV
Management is responsible for the accompanying financial statements of Mercer County Convention and Visitors Bureau, Inc. (a nonprofit organization), which comprise the statement of assets, liabilities and net assets – tax basis as of June 30, 2026 and 2025 and the related statements of revenues and expenses – tax basis, statements of expenses – tax basis and statement of changes in net assets – tax basis for the periods then ended, and for determining that the tax basis of accounting is an acceptable financial reporting framework. We have performed a compilation engagement in accordance with Statements on Standards for Accounting and Review Services promulgated by the Accounting and Review Services Committee of the AICPA. We did not audit or review the financial statements nor were we required to perform any procedures to verify the accuracy or completeness of the information provided by management. Accordingly, we do not express an opinion, a conclusion, nor provide any form of assurance on these financial statements.
The financial statements are prepared in accordance with the tax basis of accounting, which is a basis of accounting other than accounting principles generally accepted in the United States of America.
Management has elected to omit substantially all of the disclosures ordinarily included in financial statements prepared in accordance with the tax basis of accounting. If the omitted disclosures were included in the financial statements, they might influence the user’s conclusions about the Organization’s assets, liabilities, net assets, revenues and expenses. Accordingly, the financial statements are not designed for those who are not informed about such matters.
The accompanying budgeted information of Mercer County Convention and Visitors Bureau, Inc. for the year ended December 31, 2026, has not been compiled or examined by us, and, accordingly, we do not express an opinion or other form of assurance on it.
Management has elected to omit the summaries of significant assumptions and accounting policies required under established guidelines for presentation of prospective financial statements. If the omitted summaries were included in the budgeted information, they might influence the user’s conclusions about the Organization’s budgeted information. Accordingly, the budgeted information is not designed for those who are not informed about such matters.
We are not independent with respect to Mercer County Convention and Visitors Bureau, Inc.
Henry H. Jones, CPA, PLLC
Bluefield, West Virginia
March 26, 2026
Statement of Assets, Liabilities and Net Assets – Tax Basis
Mercer County Convention and Visitors Bureau, Inc. As of July 31, 2026
Cash and Cash Equivalents
| Cash and Cash Equivalents | July 31, 2026 | July 31, 2025 |
|---|---|---|
| Burke & Herbert Bank | $244,817.60 | $245,309.03 |
| Cash on hand | – | $400.00 |
| First Community Bank MM Checking | $200,782.85 | $223,116.12 |
| WV Money Market Pool | $281,824.15 | $270,787.86 |
| Total Cash and Cash Equivalents | $727,424.60 | $739,613.01 |
| Inventory | $1,591.88 |
Property and Equipment
| Property and Equipment, before depreciation | July 31, 2026 | July 31, 2025 |
|---|---|---|
| Buildings | $6,322.90 | $6,322.90 |
| Equipment | $46,610.90 | $151,081.14 |
| Furniture and Fixtures | $36,325.93 | $29,230.11 |
| Leasehold Improvements | $12,083.29 | – |
| Total Property and Equipment, Before Depreciation | $101,343.02 | $186,634.15 |
| Accumulated Depreciation | $(63,898.48) | $(122,461.24) |
| Net Property and Equipment | $37,444.54 | $64,172.91 |
| Total Assets | $766,461.02 | $803,785.92 |
Liabilities and Net Assets
| Liabilities | July 31, 2026 | July 31, 2025 |
|---|---|---|
| Credit cards payable | $3,547.99 | $2,304.46 |
| Sales tax payable | $1.47 | – |
| Total Liabilities | $3,549.46 | $2,304.46 |
| Net Assets | July 31, 2026 | July 31, 2025 |
|---|---|---|
| Net assets without donor restrictions | $762,911.56 | $801,481.46 |
| Total Net Assets | $762,911.56 | $801,481.46 |
| Total Liabilities and Net Assets | $766,461.02 | $803,785.92 |
Statements of Revenues and Expenses – Tax Basis
Mercer County Convention and Visitors Bureau, Inc. As of July 31, 2026
Support and Revenues
| Support and Revenues | July 2026 | % OF REVENUES | July 2025 | % OF REVENUES |
|---|---|---|---|---|
| Hotel tax – Bluefield | $5,491.94 | 8.21% | $11,702.00 | 9.28% |
| Hotel tax – Bramwell | – | – | $581.18 | 0.46% |
| Hotel tax – Mercer County | $61,316.58 | 91.71% | $112,615.70 | 89.32% |
| Hotel tax – Princeton | $41.74 | 0.06% | $1,178.47 | 0.93% |
| Tourism merchandise sales, net | $10.49 | 0.02% | – | – |
| Total Support and Revenues | $66,860.75 | 100.00% | $126,077.35 | 100.00% |
Expenses
| Marketing and Advertising Expenses | July 2026 | % OF REVENUES | July 2025 | % OF REVENUES |
|---|---|---|---|---|
| Branded merchandise | $1,009.12 | 1.51% | $(198.00) | -0.16% |
| Contracted campaigns | $35,198.73 | 52.64% | $13,510.92 | 10.72% |
| Contracted content marketing | – | – | $69.34 | 0.05% |
| Contracted creative agencies | $17,125.68 | 25.61% | $8,034.00 | 6.37% |
| Contracted print materials | – | – | $1,451.54 | 1.15% |
| Contracted public relations | $5,250.00 | 7.85% | $10,500.00 | 8.33% |
| Marketing-miscellaneous | $2,610.97 | 3.91% | $5,227.41 | 4.15% |
| Media Trips | $4,714.24 | 7.05% | $330.40 | 0.26% |
| Postage expense | $1,145.58 | 1.71% | $588.55 | 0.47% |
| Total Marketing and Advertising Expenses | $67,054.32 | 100.29% | $39,514.16 | 31.34% |
| Payroll expenses | July 2026 | % OF REVENUES | July 2025 | % OF REVENUES |
|---|---|---|---|---|
| Salaries and wages | $12,928.20 | 19.34% | $12,612.80 | 10.00% |
| Payroll taxes | $1,000.91 | 1.50% | $979.31 | 0.78% |
| Employee pension plan | $2,781.00 | 4.16% | $1,058.47 | 0.84% |
| Payroll fees | $560.68 | 0.84% | $90.95 | 0.07% |
| Total Payroll expenses | $17,270.82 | 25.83% | $14,741.53 | 11.69% |
| Administrative Expenses | July 2026 | % OF REVENUES | July 2025 | % OF REVENUES |
|---|---|---|---|---|
| Communications expense | $663.07 | 0.99% | $1,047.62 | 0.83% |
| Depreciation expense | $611.59 | 0.91% | $2,186.09 | 1.73% |
| Dues and subscriptions | $1,167.40 | 1.75% | $809.65 | 0.64% |
| Equipment rental | $302.14 | 0.45% | – | – |
| Legal and accounting expenses | $11,450.00 | 17.13% | $2,000.00 | 1.59% |
| Meals | $77.78 | 0.12% | $126.36 | 0.10% |
| Miscellaneous expenses | $1.10 | 0.00% | – | – |
| Office renovations | $350.64 | 0.52% | – | – |
| Office supplies | $491.16 | 0.73% | $293.35 | 0.23% |
| Rent expense | $2,000.00 | 2.99% | $1,500.00 | 1.19% |
| Repairs and maintenance | $132.36 | 0.20% | – | – |
| Taxes and licenses, misc. | $8.33 | 0.01% | $8.21 | 0.01% |
| Travel expenses | $1,158.92 | 1.73% | $1,994.72 | 1.58% |
| Utilities | $135.67 | 0.20% | – | – |
| Total Administrative Expenses | $18,550.16 | 27.74% | $9,966.00 | 7.90% |
| Total Expenses | July 2026 | % OF REVENUES | July 2025 | % OF REVENUES |
|---|---|---|---|---|
| Expenses | $102,875.30 | 153.87% | $64,221.69 | 50.94% |
| Other Income (expenses) | ||||
| Interest income | $1,571.39 | 2.35% | $1,709.06 | 1.36% |
| Total other income | $1,571.39 | 2.35% | $1,709.06 | 1.36% |
| Total other income (expenses) | $1,571.39 | 2.35% | $1,709.06 | 1.36% |
| Net Change in Net Assets Without Donor Restrictions | $(34,443.16) | -51.51% | $63,564.72 | 50.42% |
Statement of Changes in Net Assets – Tax Basis
Mercer County Convention and Visitors Bureau, Inc. As of July 31, 2026
Net Assets Without Donor Restrictions
| Net Assets Without Donor Restrictions | July 2026 | July 2025 |
|---|---|---|
| Net Assets Without Donor Restrictions, Beginning | $797,354.72 | $737,916.74 |
| Net Change in Net Assets Without Donor Restrictions | $(34,443.16) | $63,564.72 |
| Net Assets Without Donor Restrictions, Ending | $762,911.56 | $801,481.46 |
Statements of Revenues and Expenses – Tax Basis
Mercer County Convention and Visitors Bureau, Inc. As of July 31, 2026
Support and Revenues
| Support and Revenues | JAN-JUL 2026 | % OF REVENUES | JAN-JUL 2025 | % OF REVENUES |
|---|---|---|---|---|
| Hotel tax – Bluefield | $26,639.74 | 7.58% | $39,713.77 | 10.23% |
| Hotel tax – Bramwell | $1,969.28 | 0.56% | $1,613.64 | 0.42% |
| Hotel tax – Mercer County | $321,017.01 | 91.32% | $343,186.56 | 88.41% |
| Hotel tax – Princeton | $1,882.31 | 0.54% | $3,661.32 | 0.94% |
| Tourism merchandise sales, net | $10.49 | 0.00% | – | – |
| Total Support and Revenues | $351,518.83 | 100.00% | $388,175.29 | 100.00% |
Expenses
| Marketing and Advertising Expenses | July 2026 | % OF REVENUES | July 2025 | % OF REVENUES |
|---|---|---|---|---|
| Branded merchandise | $1,009.12 | 0.29% | $8,953.85 | 2.31% |
| Contracted campaigns | $58,956.29 | 16.77% | $72,063.68 | 18.56% |
| Contracted content marketing | $5,111.76 | 1.45% | $5,569.34 | 1.43% |
| Contracted creative agencies | $85,038.38 | 24.19% | $98,826.68 | 25.46% |
| Contracted print materials | $22,165.81 | 6.31% | $53,426.32 | 13.76% |
| Contracted public relations | $32,775.00 | 9.32% | $45,613.10 | 11.75% |
| Contracted research and data | $10,100.00 | 3.55% | – | – |
| Contracted WV co-ops | $4,999.60 | 1.42% | $8,564.43 | 2.21% |
| Marketing -miscellaneous | $4,688.34 | 1.33% | $9,996.00 | 2.58% |
| Media trips | $7,593.48 | 2.16% | $2,516.97 | 0.65% |
| Postage expense | $6,500.14 | 1.85% | $2,473.58 | 0.64% |
| Visual marketing platforms (Crowdriff) | – | – | $6,360.00 | 1.64% |
| Total Marketing and Advertising Expenses | $238,937.92 | 67.97% | $314,363.95 | 80.99% |
| Payroll expenses | JAN-JUL 2026 | % OF REVENUES | JAN-JUL 2025 | % OF REVENUES |
|---|---|---|---|---|
| Salaries and wages | $93,371.78 | 26.56% | $90,104.84 | 23.21% |
| Payroll taxes | $7,710.54 | 2.19% | $7,492.43 | 1.93% |
| Employee pension plan | $8,395.20 | 2.39% | $8,981.03 | 2.31% |
| Contract labor expense | – | – | $267.50 | 0.10% |
| Payroll fees | $3,070.90 | 0.87% | $533.93 | 0.14% |
| Total Payroll expenses | $112,548.42 | 32.02% | $107,379.73 | 27.66% |
| Administrative Expenses | JAN-JUL 2026 | % OF REVENUES | JAN-JUL 2025 | % OF REVENUES |
|---|---|---|---|---|
| Administrative expense | $70.64 | 0.02% | $2,134.85 | 0.55% |
| Communications expense | $4,586.86 | 1.30% | $4,420.65 | 1.14% |
| Depreciation expense | $14,083.13 | 4.01% | $15,302.47 | 3.94% |
| Dues and subscriptions | $8,434.58 | 2.40% | $7,024.99 | 1.81% |
| Employee training | $707.57 | 0.20% | $1,169.50 | 0.30% |
| Equipment purchases <=$1,000 | $1,365.28 | 0.39% | – | – |
| Equipment rental | $1,514.35 | 0.43% | $763.15 | 0.20% |
| Insurance – general | $1,341.00 | 0.38% | $2,652.00 | 0.68% |
| Legal and accounting expenses | $22,700.00 | 6.46% | $17,350.00 | 4.47% |
| Meals | $883.11 | 0.25% | $1,312.44 | 0.34% |
| Miscellaneous expenses | $88.81 | 0.03% | $1,488.82 | 0.38% |
| Office renovations | $548.31 | 0.16% | – | – |
| Office supplies | $2,267.93 | 0.65% | $1,511.23 | 0.39% |
| Rent expense | $14,000.00 | 3.98% | $10,500.00 | 2.70% |
| Repairs and maintenance | $3,124.12 | 0.89% | $707.22 | 0.18% |
| Taxes and licenses, misc. | $100.55 | 0.03% | $233.15 | 0.06% |
| Travel expenses | $5,485.15 | 1.56% | $10,478.63 | 2.70% |
| Utilities | $2,416.98 | 0.69% | $1,054.62 | 0.27% |
| Total Administrative Expenses | $83,728.37 | 23.82% | $78,103.72 | 20.12% |
| Total Expenses | $435,214.71 | 123.81% | $499,847.40 | 128.77% |
| Other Income (Expenses) | JAN-JUL 2026 | % OF REVENUES | JAN-JUL 2025 | % OF REVENUES |
|---|---|---|---|---|
| Interest Income | $10,649.98 | 3.03% | $11,705.86 | 3.02% |
| Gain(loss) on sale of assets | $3,105.95 | 0.88% | – | – |
| Total Other Income | $13,755.93 | 3.91% | $11,705.86 | 3.02% |
| Total Other Income (Expenses) | $13,755.93 | 3.91% | $11,705.86 | 3.02% |
| Net Change in Net Assets Without Donor Restrictions | $(69,939.95) | -19.90% | $(99,966.25) | -25.75% |
Statement of Changes in Net Assets – Tax Basis
Mercer County Convention and Visitors Bureau, Inc. As of July 31, 2026
Net Assets Without Donor Restrictions
| Net Assets Without Donor Restrictions | JAN-JUL 2026 | JAN-JUL 2025 |
|---|---|---|
| Net Assets Without Donor Restrictions, Beginning | $832,851.51 | $901,447.71 |
| Net Change in Net Assets Without Donor Restrictions | $(39,939.95) | $(99,966.25) |
| Net Assets Without Donor Restrictions, Ending | $762,911.56 | $801,481.46 |
Statements of Revenues and Expenses – Tax Basis
Mercer County Convention and Visitors Bureau, Inc. As of July 31, 2026
Support and Revenues
| Support and Revenues | JAN-JUL 2026 | 2026 OVERALL BUDGET | VARIANCE |
|---|---|---|---|
| Hotel tax – Bluefield | $26,639.74 | $70,000.00 | $(43,360.26) |
| Hotel tax – Bramwell | $1,969.28 | $3,000.00 | $(1,030.72) |
| Hotel tax – Mercer County | $321,017.01 | $702,000.00 | $(380,982.99) |
| Hotel tax – Princeton | $1,882.31 | $5,000.00 | $(3,117.69) |
| Tourism merchandise sales net | $10.49 | – | $10.49 |
| Total Support and Revenues | $351,518.83 | $780,000.00 | $(428,481.17) |
Expenses
| Marketing and Advertising Expenses | JAN-JUL 2026 | 2026 OVERALL BUDGET | VARIANCE |
|---|---|---|---|
| Branded merchandise | $1,009.12 | $6,400.00 | $(5,390.88) |
| Contracted campaigns | $58,956.29 | $110,000.00 | $(51,043.71) |
| Contracted content marketing | $5,111.76 | $2,000.00 | $3,111.76 |
| Contracted creative agencies | $85,038.38 | $135,480.00 | $(50,441.62) |
| Contracted print materials | $22,165.81 | $35,000.00 | $(12,834.19) |
| Contracted public relations | $32,775.00 | $60,000.00 | $(27,225.00) |
| Contracted research and data | $10,100.00 | $10,000.00 | $100.00 |
| Contracted WV co-ops | $4,999.60 | $15,000.00 | $(10,000.40) |
| Event calendars (ITI Digital) | – | $6,500.00 | $(6,500.00) |
| Marketing – miscellaneous | $4,688.34 | $6,720.00 | $(2,031.66) |
| Media trips | $7,593.48 | $10,000.00 | $(2,406.52) |
| Postage expense | $6,500.14 | $5,000.00 | $1,500.14 |
| Total Marketing and Advertising Expenses | $238,937.92 | $402,100.00 | $(163,162.08) |
| Payroll expenses | JAN-JUL 2026 | 2026 OVERALL BUDGET | VARIANCE |
|---|---|---|---|
| Salaries and wages | $93,371.78 | $174,480.00 | $(81,108.22) |
| Payroll taxes | $7,710.54 | $14,220.00 | $(6,509.46) |
| Employee pension plan | $8,395.20 | $15,710.00 | $(7,314.80) |
| Payroll fees | $3,070.90 | $2,050.00 | $1,020.90 |
| Total Payroll expenses | $112,548.42 | $206,460.00 | $(93,911.58) |
| Administrative Expenses | JAN-JUL 2026 | 2026 OVERALL BUDGET | VARIANCE |
|---|---|---|---|
| Administrative expense | $70.64 | $2,200.00 | $(2,129.36) |
| Communications expense | $4,586.86 | $8,000.00 | $(3,413.14) |
| Depreciation expense | $14,083.13 | $26,000.00 | $(11,916.87) |
| Dues and subscriptions | $8,434.58 | $11,800.00 | $(3,365.42) |
| Employee training | $707.57 | $4,500.00 | $(3,792.43) |
| Equipment purchases<=$1,000 | $1,365.28 | $1,000.00 | $365.28 |
| Equipment rental | $1,514.35 | $1,600.00 | $(85.65) |
| Insurance – general | $1,341.00 | $9,600.00 | $(8,259.00) |
| Legal and accounting expenses | $22,700.00 | $29,000.00 | $(6,300.00 |
| Meals | $883.11 | $5,000.00 | $(4,116.89) |
| Miscellaneous expenses | $88.81 | $3,000.00 | $(2,911.19) |
| Office renovations | $548.31 | $40,000.00 | $(39,451.69) |
| Office supplies | $2,267.93 | $4,000.00 | $(1,732.07) |
| Rent expense | $14,000.00 | $24,000.00 | $(10,000.00) |
| Repairs and maintenance | $3,124.12 | $2,400.00 | $1724.12 |
| Taxes and licenses, misc. | $110.55 | $740.00 | $(629.45) |
| Travel expenses | $5,485.15 | $15,000.00 | $(9,514.85) |
| Utilities | $2,416.98 | $4,000.00 | $(1,583.02) |
| Total Administrative Expenses | $83,728.37 | $191,840.00 | $(108,111.63) |
| Total Expenses | $435,214.71 | $800,400.00 | $(365,185.29) |
| Other Income (Expenses) | JAN-JUL 2026 | 2026 OVERALL BUDGET | VARIANCE |
|---|---|---|---|
| Interest income | $10,649.98 | $20,400.00 | $(9,750.02) |
| Gain(loss) on sale of assets | $3,105.95 | – | $3,105.95 |
| Total Other Income | $13,755.93 | $20,400.00 | $(6,644.07) |
| Total Other Income (Expenses) | $13,755.93 | $20,400.00 | $(6,644.07) |
| Net Change in Net Assets Without Donor Restrictions | $(69,939.95) | – | $(69,939.95) |
Last updated: September 17, 2026